. Our Story
From confidence struggles to a clean solution.
Clyra was born from something deeply personal.
In 2023, Clara, a 22-year-old university student in Montréal, was struggling with a problem few people talk about — dark spots on sensitive areas like her underarms and bikini line.
Between classes, part-time jobs, and gym sessions, she tried everything: scrubs, home remedies, harsh whitening creams.
Nothing worked — and worse, most products burned or irritated her skin.
One evening, she sat on her dorm bed and thought,
“Why does skincare make us feel ashamed of something so normal?”
That moment sparked Clyra — short for clarity and confidence.
Her mission was simple: create a gentle, science-backed formula that helps women love every inch of their skin — without bleaching, without shame, and without compromise.
A formula built with care, not chemicals.
After months of research with dermatology students and cosmetic labs in Canada, Clara and her small team found the perfect balance.
A blend of Tranexamic Acid, Niacinamide (5%), and Centella Asiatica — three active ingredients known for their power to reduce discoloration, calm irritation, and restore natural skin tone safely.
The result was a clean, fragrance-free cream that actually works —
one that brightens, not bleaches, and helps skin recover from everyday friction, shaving, and stress.
Real skin. Real women. Real stories.
Today, Clyra is more than a brand — it’s a community of women who share the same journey:
rediscovering their skin, rebuilding their confidence, and realizing they were never “flawed” to begin with.
From college dorms to beauty shelves, Clyra has grown through word of mouth and genuine results — not paid hype.
Because confidence shouldn’t come from filters.
It should come from your own skin, calm, even, and radiant.
Our Promise
- Dermatologist-tested, clean & cruelty-free
- No hydroquinone, no alcohol, no fragrance
- Formulated for all skin types — even the most sensitive
- Made with empathy, transparency, and care
“Clyra was never about perfection — it was about peace.”
— Clara, Founder & Formulator